About Us
Last updated · April 2026
Who we are
BetLoria UK (betloriauk.com) is an editorial affiliate website for adults in the United Kingdom. We compare licensed betting operators and present structured summaries — welcome offers, product highlights, and practical notes — so you can shortlist brands before visiting each operator’s own website. We do not accept bets, hold customer funds, or operate gambling products ourselves.
How we make money
When you follow our links and register or transact with a partner, we may receive a commission from that operator. This is standard in the affiliate industry and does not increase the price you pay. It may help us fund hosting, editorial review, and ongoing data integrations. Commission does not mean we endorse any single brand for your personal situation — you should always compare offers and read full terms on the operator site.
What we try to do well
- Keep copy honest and avoid exaggerated claims.
- Highlight responsible gambling and 18+ rules.
- Link to UK support organisations in the footer.
- Correct factual listing errors when reasonably notified.
What we are not
- We are not a regulator or dispute resolver.
- We do not provide tax, legal, or financial advice.
- We cannot change your account at any bookmaker.
Licensing & GB audiences
Where we describe services for customers in Great Britain, we aim to reference operators that hold appropriate licensing from the UK Gambling Commission, or we explain when content is general. Rules change — always verify the operator’s licence status on the Gambling Commission public register before you play.
Get in touch
Questions about our editorial approach, corrections, or disclosures? Visit our Contact page. For account issues, payments, or bonuses, you must contact the operator directly.